BigBangPR can help you build and achieve greater brand-awareness and demand-generation results.

This graphic is an example of a strategic placement for brand awareness, market validation and demand-generation objectives  in an industry analyst report for NTRglobal,  IT services cloud platform and software-as-a-service (SaaS) leader.  We pitched the analyst to create a magic quadrant-like graphic of top branded solutions including NTRglobal as a leader in SaaS…

A picture is worth a thousand words…

The graphic, along with the written discussion, was utilized in online marketing programs, social media, blogs, thought leadership and speaker platforms and other influencer outreach projects for investor relations. Originally, the analyst contacted NTRglobal to provide a written statement as a case study example for a report sponsored by Microsoft. The example would have garnered a sidebar in the report…very nice but would not offer the BigBang with “legs” –a more valuable (earned, not paid) placement that can be utilized again and again in many formats for many purposes.

To learn more about creating earned media placements, videos, online communities, analyst, customer and partner programs, please contact me @ heidi@bigbangpr.net.