At SFnewtech next Wednesday on Sept 7, 3scale founder Steve Willmott will preview a new plug & play API management infrastructure.   3scale APIs built for APIs, already in use by Softonic, FullContact and other large publishers soon-to-be-announced, simplifies integration.  Requires no proxy layer.  Offers the most flexible way for customers to develop their API business channel.

What is an API?

APIs today offer enterprise a vital business development and marketing distribution model for video, photos, data and technology. If done well. But the API management (security, commercialization, and monetization) layer can be a staggeringly slow integration roadblock. Defeating the very purpuse of fast access from anywhere. Especially for companies with millions of Terabytes of data distributed by Content Distribution Networks (CDN), such as Akamai for example.

Until  3scale, companies needed to put API infrastructure as a proxy layer in front of their CDNs, slowing if not completely disrupting the API provider quality of service, architecture and business model. An expensive problem. Inspite of that, companies saw the incredible opportunity, so the old proxy model for API integration was endured. But, now with new 3scale APIs, companies can open, launch and monetize their APIs in hours. 3scale will launch this API (R)evolution in early October.

Bring IT.